13 March 2005

Have you hugged a corporation today?

This is an excellent little article about tactics in dealing with the corps. One thing we need to do is to exercise the Christian virtue of doing as we'd be done by: if we want understanding and sympathetic dealing then we need to be prepared to give it. As well as challenging some behaviours that really must be challenged. I like tha analogy "Perhaps instead of thinking of corporations as terminators, we should think of them as overgrown toddlers, stumbling erratically in search of instant gratification but susceptible to behavior modification."

Part of the difficulty of the way we currently engage corporations on issues of concern is that we can inadvertantly produce behaviours that are not what we would want. "

So: they've been taking steps in the right direction but until now they've been, like Levis, scared to talk about it. And why are they scared to talk about it? Because if they start making noise about green stuff, they'll pop up on the radar of green groups, who will then proceed to publicly chastise them for not doing more, for still being, on balance (like most corporations), in environmental deficit. It's not worth the hassle. "

Have you hugged a corporation today? | Gristmill: The environmental news blog | Grist Magazine

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