"the most interesting part of this is the way in which the emissions are being offset. Typically, climate neutrality is achieved through the planting of trees (the G8 Summit and Coldplay’s Little Big Man album were both rendered c-neutral through tree planting), but the World Cup has devised a system that will initiate clean energy programs in a region of India hit hard by the recent Tsunami. Special “Family Clean Energy Packages,” devised specially for the Green Goal initiative, will set up rural villagers with biogas digesters that will generate cooking gas from cow manure. This is intended to replace the use of kerosene and wood as the primary fuels, methods that contribute to climate change, deforestation, and respiratory disease. In a press release, the Organizing Committee described their goal as to “provide eco-friendly, safe and guaranteed energy supplies… thus simultaneously protecting the local and global climate, and improving the villagers' quality of life.”"
Treehugger: FIFA World Cup to go Carbon Neutral:
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