A number of us are not really surprised that there seems to be a social symbolic interaction dimension to drinking and alcohol use. It's good to see some scientific evidence on the matter.
Surely part of the issue about binge-drinking is a culture which validates and glories in drunkeness and has its own 'mythology' about it. I could go on about the way that behaviour is affected more by the 'permission' being drunk supposedly gives and the evidence that backs that up ... but I won't.
ScienceDaily: Help Comes In The Mail For Drinkers
Technorati Tags: alcohol, culture, mimesis, binge
"Many heavy drinkers mistakenly believe that their behaviour is more common than it actually is," Dr. Wild said. "By seeing how their alcohol use compares to actual population norms, this can motivate heavy drinkers to re-evaluate their use of alcohol."
Surely part of the issue about binge-drinking is a culture which validates and glories in drunkeness and has its own 'mythology' about it. I could go on about the way that behaviour is affected more by the 'permission' being drunk supposedly gives and the evidence that backs that up ... but I won't.
ScienceDaily: Help Comes In The Mail For Drinkers
Technorati Tags: alcohol, culture, mimesis, binge
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