12 November 2004

You heard it here first

Fast Company | Fast Forward 2005: 28-32:
"Time Sovereignty. ... balance is bunk. So chattering about 'work-life' is, too. 'Time sovereignty' replaces the work-life buzzwords. The idea: It's not so much balance that employees are trying to achieve as it is the freedom to do either -- work or have a life -- when needed"

Fits in well with the ideology of hte self-actuating autonomous individual too. It's a myth, in Barthesian terms, but it's a central one to our culture at the moment. Let's see if it catches on.

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