"the government was unlikely to meet its target of a 60% cut in emissions by 2050, and that DTQs could provide a way towards this as well as being a powerful market driver for new products through increasing consumer awareness. Under the proposed system, everyone would be given a domestic quota of carbon emissions - or entitlements to pollute. These would then be used up during all consumer choices, encouraging individuals to use products with a low environmental impact. For example, those choosing cheap air travel with all of its related unsustainable emissions, would be penalised heavily, as would 4x4 drivers, and lose much of their quota, while cyclists and walkers would be rewarded. Those exceeding their quota would then have to buy further credits from those choosing more sustainable options. The system would not only apply to transport but across all consumer goods, from food to fridges, all of which would have to be labeled with performance criteria. Most of the time, he said, the electorate are simply unaware of their own environmental impact and the fact they could make more sustainable choices."
I wonder if there is a campaign to try to get this into practice? My only worry is that the guy seems to want it to be piggy backed onto ID cards. Apart from the political worries about that, if the IT proves to be a wonky as industry insiders expect, it would sound the death knell for the idea.
edie news centre - Individuals must take responsibility for environment too:
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