Hackney wins logo case against Nike

It's hard to believe, isn't it? I can't imagine that Nike would not hesitate to take legal action against those who ripped off their logo and yet what was going on in their corporate heads when they thought they could use a local government logo without permission?

Nike, settling out of court, apologised to the east London borough and agreed to pay 300,000, including legal costs, after the US company produced a range of clothing bearing the area's name and an exact replica of the council's logo in the run-up to the World Cup.

As a spokesbeing for the council said,

Just because we are a public organisation, it does not mean that big corporations can take what they want from local people without asking.

Guardian Unlimited Business | | Hackney wins logo case against Nike:
Filed in: branding, Nike, logo, Hackney, legal