Nominitive undeterminism on the high street

Yesterday sitting in the Sundered Land shopping mall with a chai latte, I found myself musing on something my eye fell upon nearby. Just across from where we were sitting a clothes shop, "Bank" by name. I took to musing further -there are a number of shops whose names imply different sorts of products to what is actually being sold.
Currys don't sell Indian food.
Superdry certainly don't do duvets -or any kind of dry cleaning.
River Island have nothing to do with real estate.
Clarks aren't an agency for deploying clerical workers or clergy.
Boots might sell you a cream to ease a blister but not the footwear that rubbed it sore.
Waterstones on the whole don't sell rocks, polished or otherwise.
PC World seems not to be into security or crime detection -nor is it doing consultancy on protected characteristics in the workplace.
Caffe Nero do more than black coffees, I notice.
The Works seems a misnomer in whatever dimension you might understand the term: who'd have thought they'd sell you stationery or books but so little else?
I was surprised not to get a drink and a sit down in a plush leather armchair but rather clothes at the Officers Club (surprised too that they let me in).
Top Man is not an escort agency and Top Shop is usually found on the ground floor.

On the other hand Schuh is rightly named. And Brighthouse seem to live up to the name -though rumours say the effects of their hire-purchase agreements my be less than brightening.